Traditions
From the sacred Rhodope Mountains
Dairy company “Zhaltusha” is located in the picturesque Rhodopean region in Bulgaria which provides natural conditions for the full development of lactic acid bacteria and the maturation of dairy products, resulting in dense and authentic taste.
At dairy company “Zhaltusha”, we’ve learned how to create values, pass on experience from preserved Rhodopean traditions, build high standards, work with capable and trained teams, and sincerely appreciate our partners and customers.
Creating value since


Our Golden Values
At Dairy Company “Zhaltusha”, we believe that principles and their invariable application lay the most stable foundation on which any business can be built and developed. Through the following principles that we apply in our work, you will learn more about us and our company culture, which is rooted in our products.

№1: Make a lasting impression
We prepare our products as if they will always be tasted for the first time and never for the last!

№2: High quality is always worth it
The bitterness of low quality lasts a long time, and the sweetness of low price is quickly forgotten. We always invest in high quality raw materials and equipment.

№3: Natural products are always the healthiest
We do our best to keep our products as natural as possible. We never strive to gain more durability or lower cost at the expense of quality.

№4: Stand out as much as possible
Our energy and efforts are focused on building a stable and distinctive brand, not another name on the market. Quality and taste are our leading features.

№5: Rediscover traditions, modernize processes
Dairy production is a business that simultaneously creates innovation and maintains traditions. An unadulterated attitude towards milk is the power engine of our business.

№6: Respect raw materials and products
Dairy production is a matter of morality and ethics. It all starts with a deep respect for milk and every other food product.

№7: Dairy products must be delicious!
Food is a necessity but also a pleasure and a great sensory experience. We want our products to create a sense of enjoyment.

№8: Work only with the best
We build our internal team and partnerships only with people who have the desire, knowledge, and qualities for development.

№9: Our team is our most valuable asset
We respect our team, take care of it and develop it, because we believe that success is built by successful people. We achieve more when we are together!
Did you know…
The illustrations you see above and on the packaging of our products are custom-made and hand-drawn by a local Rhodopean artist – Hristo Bankov.
This is just one example of how much attention we pay to detail and how important it is for our company to support other local talent, entrepreneurs and businesses.
Take a look at our Dairy Company “Zhaltusha”
Located amidst the beautiful Rhodopean nature and blessed with the fresh air of the picturesque Zhaltusha village. You are always welcome to visit!
Kardzhali District, Ardino Municipality, Zhaltusha village 6789




On January 27, 2021, the company “PERSENSKI” OOD (Persenski Ltd.) received financial support in the amount of BGN 10,332.90, co-financed by the EAFRD under measure 21 “Extraordinary temporary support for farmers and SMEs, which are particularly affected by the crisis caused by COVID-19” from the Rural Development Program for the period 2014 – 2020
The grant will help the company by covering part of the liabilities caused by the COVID-19 crisis.
By participating in this procedure, the company addresses the following main goals:
1. ensuring the competitiveness of the company
2. ensuring continuity of the activity of the processing company “PERSENSKI” OOD (Persenski Ltd.)
Contact Us
Ardino Municipaity, Zhaltusha village 6789
office@jaltusha.bg
vchaushev@jaltusha.bg
porachki@jaltusha.bg
schetovodstvo@jaltusha.bg
Manager: +359 878448484
For orders: +359 878484866
For orders in Sofia region: +359 878775187
